98% attendance in class!

Students discussing and making decisions together

I’m really pleased to be teaching a module at Southampton University teaching marketing theories, concepts, tools and models that are applied via a computer simulation.

This year we are using SimVenture Evolution which has been specifically designed to fast-track learning within the education sector.

My 55 third year Marketing students are using Evolution to learn how to market their companies in order to scale-up their businesses.

We’re in week 2 now with 98% attendance and a lovely comment from one student who said, “this is one of my favourite modules ever in University as it has great sense of realism.”

Job done I’m off for a coffee!

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